IBU World Championships in World’s first Green Destination

Slovenia and biathlon have an important common point. Both pay a lot of attention to sustainable operations. Slovenia is the first country in the world to have been, in its entirety, declared a Green Destination of the World. However, the guidelines outlined by the International Biathlon Union in its 2020-2030 strategy predict biathlon to become a leader of sustainability promotion and actions in sport in the upcoming years.

For many years, the Slovenian Tourist Board (STB) has been implementing green policies and creating green experiences under the auspices of the Green Scheme of Slovenian Tourism. As part of this national program, it also awards the Slovenia Green label, which is a promise of a green future. The family of the green label winners is steadily expanding and already has more than 120 members. Slovenia Green labels are awarded in seven categories – tourist destinations, accommodation providers, nature parks, tourist agencies, tourist attractions, cuisine and beaches.

Among the winners of the national sustainability label for natural parks is the Triglav National Park, in which Pokljuka is largely situated. Nearby Bled and Bohinj are the winners of the golden and silver Slovenia Green Destinations label.

Slovenia’s sustainable operation is reflected in many other projects, which represent concrete steps on the green path. These include solutions within the framework of promoting sustainable forms of mobility, waste management, participation in the international network of Gorniška vas and sustainability in gastronomy.

A well-established sustainable operation in Slovenia is also basis for the organizers of the IBU World Championships Biathlon 2021 Pokljuka in achieving its set of sustainable goals and following the guidelines for sustainable development of biathlon, as set by the IBU in its strategy. Under the slogan “Pokljuka plastic free“, this year’s Championships is a pilot event for the implementation of measures to reduce the use of single-use plastic products at mass events. Due to the situation regarding Covid-19, it will not be possible completely without plastic, but the organizers will still encourage the use of more environmentally friendly and biodegradable materials.